The Magic Behind Studio Footage — Enyjé Sandoz

Studio Footage — the most compelling way to engage your audience! BTS (behind-the-scenes) footage is popular among fans due to its candid nature, enhancing the overall experience of the final product. 

Here's why:

Studio footage (behind-the-scenes footage in general) is an opportunity for artists to connect with their audience, uncovering another level of intimacy. It is an immersive experience of the creative process of the finished product. It offers a visual aspect to music that a curated music video cannot encapsulate. Listeners are imbued into the raw, unfiltered potency of an artist giving life to the songs they love. What’s more intimate than that? In turn, it fosters a greater appreciation for the art of music and one’s artistry, pre-bells and whistles. It can also inspire individuals aspiring to pursue a music career—as an artist or in other roles, such as a producer or an engineer.